How We Use Cookies
Being straight with you about tracking and data collection on balidex.com
Last Updated: January 2025Look, we're going to be honest here. Like most websites, we use cookies and similar tracking stuff to make our flower delivery service work properly and understand how people use our site. But we get it — you probably didn't come here to read legal jargon.
This page explains what data we collect, why we need it, and how you can control it. We've tried to keep things clear without the usual corporate speak. If you have questions after reading this, our team at Balidex is always available to talk.
What Actually Are Cookies?
Cookies are tiny text files that get stored on your device when you visit websites. They help the site remember things about you — like items in your cart or your delivery preferences. Some cookies stick around after you close your browser, others disappear immediately.
We also use similar technologies like pixels and local storage. They all serve basically the same purpose: making your experience better and helping us understand what's working (and what isn't) on our site.
Types of Cookies We Use
Essential Cookies (Required)
These keep the website functioning. Without them, you wouldn't be able to place orders, log into your account, or complete checkout. We can't turn these off because, well, the site wouldn't work. They handle things like remembering your cart items and keeping you logged in while you browse.
Analytics Cookies
We use these to understand how people interact with our site. Which flower arrangements get the most views? Where do people get stuck during checkout? This data helps us improve the experience. We mainly use analytics to spot problems and fix them, not for advertising purposes.
Preference Cookies
These remember your choices and settings. Your preferred delivery area in Baku, language preferences, or whether you usually add a personalized card to your orders. They save you from entering the same information repeatedly.
Marketing Cookies
These track your activity to show relevant ads and measure campaign effectiveness. If you see a Balidex ad after visiting our site, that's these cookies at work. You can opt out of these without affecting your ability to order flowers from us.
What We Actually Do With This Data
Here's the practical side of things. When you visit balidex.com, we collect information about your browsing behavior. Not in a creepy way — we're talking about which pages you visit, how long you stay, what device you're using, and whether you complete a purchase.
- Process your flower orders and handle delivery logistics across Baku
- Remember your account preferences and past orders for faster checkout
- Analyze which flower arrangements are popular during different seasons
- Identify technical problems that might prevent orders from going through
- Send relevant promotions for occasions you might care about
- Understand which delivery time slots work best for customers in different areas
We occasionally share data with service providers who help us run the business — payment processors, delivery partners, email services. They're contractually required to protect your information and can only use it for specific purposes we've approved.
Control Your Cookie Settings
This will remove analytics and marketing cookies while keeping essential functionality intact. You can change this anytime by returning to this page.
About Essential Cookies
Some cookies are necessary for basic site operations and can't be disabled. These include session management, security features, and shopping cart functionality. Without them, you simply can't place an order or access your account.
Browser-Level Cookie Management
You can also control cookies through your browser settings. Here's where to find those options in common browsers:
Google Chrome
Settings → Privacy and security → Cookies and other site data. You can block all cookies or only third-party ones.
Safari
Preferences → Privacy → Manage Website Data. Safari blocks most third-party cookies by default.
Firefox
Settings → Privacy & Security → Cookies and Site Data. Enhanced Tracking Protection is turned on by default.
Microsoft Edge
Settings → Cookies and site permissions → Manage and delete cookies and site data.
How Long We Keep This Data
Storage Duration
Different cookies have different lifespans. Session cookies disappear when you close your browser. Analytics cookies typically last 2 years. Preference cookies might stick around longer so we don't keep asking for the same information. Marketing cookies usually expire after 90 days. We review stored data regularly and delete what we no longer need.
If you create an account with Balidex, we keep your order history and preferences until you close your account or ask us to delete them. We're required to retain some transaction data for accounting and legal purposes, but we minimize what we store.
Third-Party Services
We work with external services that may set their own cookies when you use our site. This includes payment processors, delivery tracking systems, and analytics platforms. These companies have their own privacy policies, and we encourage you to review them if you're concerned about data sharing.
We try to limit third-party tracking where possible, but some integrations are necessary for the service to work. For example, we need payment processors to handle transactions securely, and that means they'll collect some data about your purchase.
Changes to This Policy
We update this cookie policy occasionally as our practices evolve or regulations change. When we make significant changes, we'll update the date at the top of this page and might send a notification to active customers. We recommend checking back periodically if you're interested in staying informed about our data practices.
Questions About Our Cookie Use?
If something here is unclear or you have specific concerns about how we handle data, get in touch with our team. We're happy to explain our practices in more detail.
Email: help@balidex.com
Phone: +994124880728
Address: 42 Ahmad Rajabli, Baku, Azerbaijan